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From the Corner Office




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Happy 2010 from EDG!

Today we'd like to tell you about an upcoming event we'll be hosting for the recently formed Association for Interior Design Professionals (AIDP). Read on to find out more about the event and how you can get involved.

In our line of work new and exciting products hit the market every day. So far this year's spotlight goes to 3-D movies. This months newsletter includes a discussion on Home vs. Cinema 3-D from Brent Butterworth and a peek at the recently released Avatar in 3-D by John Sciacca.

Also keep an eye out in the coming weeks for our February project profile. It's sure to wow you!

- Bob Gullo, President


Product & Technology News


For additional information on any of the products listed below contact an EDG Systems Consultant at 732.650-9800 or via e-mail



Home 3-D: Better than in the cinema?


by Brent Butterworth

December saw what may be the two most significant events in the history of 3-D video. On December 17, the Blu-ray Disc Association announced the finalization of the Blu-ray 3-D standard. The following day marked the release of Avatar, which will be as important to 3-D as the Magna Carta was to the rule of law and Gilligan's Island was to the modern sitcom.

Based on what I've heard, read, and watched, the 3-D we see in the home might just beat out what we see in the theater.

The standard released by the Blu-ray Disc Association requires the use of a new 3-D Blu-ray player (or a Sony Playstation 3) and a 3-D TV. It will pass on the new HDMI version 1.4 interface, so no special cabling will be required. Standard 2-D Blu-rays and DVDs will play on a 3-D player, and 3-D Blu-rays can be backward-compatible with existing 2-D Blu-ray players. Discs can carry 3-D video in full 1080p resolution.


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My Return to Commercial Cinema


by John Sciacca

For a variety of reasons, I haven't seen a film in a commercial movie theater since The Dark Knight. Don't get me wrong; I love movies. In fact, my wife and I probably watch three movies a week. It is the commercial theater experience that I'm not so in love with.

It seemed that whenever I went to the theater, there was something to gripe about. Ticket prices, food costs, volume level too low, discourteous patrons, etc. Then, after we had our daughter three years ago, a night out only became more difficult. So, I did what any theater-hating/movie-loving person would do; I built my own home theater. I think the result is pretty kick-ass and it never fails to impress me when we fire it up. (You can read about my install here: http://www.soundandvisionmag.com/features/3094/my-diy-home-theater-makeover.html)

But, despite what you might have heard, my heart isn't entirely cast from stone, and I realize that the theatrical experience can exceed the one had at home. Between the giant screen and the shared communal experience, when done right it can be magical. (I'll briefly share two experiences of mine. A midnight crowd in Berkeley, California getting up and dancing to Stop Making Sense. And an opening night crowd breaking into 16 years worth of heartfelt cheers and applause as the main titles rolled for Star Wars: Episode I.)

Lately I'd been reading the hype about a certain film. Not only reading it, but voluntarily getting swept up in it. Would it be a colossal success or an epic fail? A film by a director whom I really respect. A film that cost a speculated half-billion dollars. A film that was supposed to put 3-D on the map and get people to come back to the theaters again. A film called Avatar.


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EDG News Room




Founders AIDPAIDP Comes to EDG
 
Association of interior design professionals to attend professional education seminar at the EDG facility

On Wednesday, February 10th EDG will host facility tours, product demos, professional education courses and free lunch to the members and affiliates of the Association of Interior Design Professionals.

"Our industry relationships are very important to us here at EDG." said president Bob Gullo, "We hope this partnership with the AIDP will be a lasting one and we look forward to being their guide to working with both our company and other Electronic Systems Contractors."

There are still a few seats left for this event. If you are interested in participating please use the contact info provided below to call for registration. We look forward to seeing you there!

AIDP event coordinator: Lynda Jones (908) 879-8634

"To our Interior Designers we provide the premier resource to promote your business, network with peers and trade partners, capture leads from potential clients, benefit from marketing and educational opportunities and belong to an organization striving for equal rights and free enterprise within our industry."
Learn more about the AIDP



Contact EDG at (732) 650-9800 to find out how we can improve your home today!

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